Mutual Trust Bank Internship Report - 3407 Words

(Overview of the Organization) 2.1 Background of the Organization Mutual Trust Bank Limited (MTBL) was incorporated on September 29, 1999 under the companies Act 1994 as a public company limited. They introduced themselves as a pioneer in banking sector. At the time of beginning their authorized capital was Tk 38, 00,000,000 divided into 38,000,000 ordinary shares of Tk each. The head office of the bank is in MTB center, 26 Gulshan Avenue. The bank has 67 branches allover the country, the bank carries out international business through a Global Network of Foreign Correspondent Banks. The Company was also issued Certificate for Commencement of Business on the same day and was granted license on October 05, 1999 by Bangladesh Bank under†¦show more content†¦To ensure an adequate rate of return on investment. To keep risk position at an acceptable range (including any off balance sheet risks) To maintain adequate liquidity to meet maturity obligations and commitments. To maintain a healthy growth of business with desired image. To maintain adequate control systems and transparency in procedures. To develop and retain a quality work force through an effective Human Resources Management System. To ensue optimum utilization of all available resources. 2.9 Strategies ïÆ'Ëœ To manage and operate the bank in the most efficient manner to enhance financial performance and to control cost of fund. ïÆ'Ëœ To strive for customer satisfaction through quality control and delivery of timely services. ïÆ'Ëœ To identify customers credits and other banking needs and monitor their perception towards our performance in meeting those requirements. ïÆ'Ëœ To revive and update policies, procedures and practices to enhance the ability to extend better services to customers. ïÆ'Ëœ To train and develop all employees and provide them adequate resources so that customers need can be responsibly addressed. ïÆ'Ëœ To promote organizational effectiveness by openly communicating company plans, policies, practices and procedures to all employees in a timely fashion. ïÆ'Ëœ To cultivate a working environment that fosters positive motivation for improved performance. ïÆ'Ëœ To diversify portfolio both in the retail and wholesale market. 2.10 Management Structure ofShow MoreRelatedInclusive Study to Know the Prospective of Askari Bank Essay1537 Words   |  7 PagesINTERNSHIP LETTER â€Æ' EXECUTIVE SUMMARY The inclusive study of Askari bank helps to suggest the organizational wide plans that verify the long run success of the organization, finding new ways to add value, flexibility, and developing unique skills and ideas to manage people. 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Indifference to War in Remarque’s All Quiet on the...

Indifference to War in Remarque’s All Quiet on the Western Front In Remarque’s All Quiet on the Western Front, characters such as Paul and his friends become indifferent to shocking elements of war through constant exposure to them. For example, the characters are unconcerned about the dangers of the front because they are accustomed to being on the front. In another instance, Paul’s friends show no emotions when they witness snipers killing enemy soldiers. Also, Kat finds the unusual effects of mortar shells amusing. These examples prove that through war, characters of the book have become indifferent to things that they would normally find shocking. Many characters on the front are indifferent to the dangers of†¦show more content†¦However, Paul does not show any emotion in his description of his experience. Instead, he plainly tells about the incident. Paul has become indifferent to the threat of being killed by a shell because he is faced with this threat quite often. Another example of indifference in the story is when Paul and his friends watch snipers killing enemy soldiers. Kat and Albert watch in awe as a sniper scores his third kill for the day. Instead of thinking badly about killing, Kat says to Paul that â€Å"it’s very good for you to see just now† (229). Kat is not affected that the snipers are killing people who are just like Kat and the snipers. Kat and Albert have become very indifferent to killings on the battlefield. They are not very emotional about the killing of enemies; instead, Kat and Albert compliment the shooter on his â€Å"accomplishments†. One more example of indifference in the story is Kat’s indifference toward men killed by trench mortars. Kat explains that when trench mortars hit the ground, people who are nearby are blown out of their clothes and into the air. â€Å"It’s funny,† says Kat, â€Å"we have seen that several times now† (208). Kat is used to seeing men killed by mortars hang from trees because he has seen it many times. Kat is especially indifferent in this unpleasant incident, and he even thinks that it is funny. Kat and his friends becomeShow MoreRelatedAll Quiet on the Western Front by Erich Maria Remarche830 Words   |  3 PagesAll Quiet on the Western Front is a fictional war novel written by Erich Maria Remarque which follows the main character Paul Baumer, a German solider in World War I. Paul, the nineteen year old protagonist, narrates the novel as he and his classmates fight on the German and French front. The young men volunteer to join the German army after being persuaded by the nationalist words of their teacher, Kantorek. After only fighting for two weeks, eighty men remain in the company of the once one hundred

Willie Lynch Letter Free Essays

Value persuasive outline Introduction I. Out of 50 states only one of them are easily recognizable as the United States capital city. II. We will write a custom essay sample on Willie Lynch Letter or any similar topic only for you Order Now Washington D. C. is the second most visited city I the United States. Also it is a good place to visit. III. Today, I will persuade my audience about Washington D. C. also I will provide the history about it. A. The city is mainly based on government and everything from museums to mansion brings millions of tourists each year. B. Washington has a growing, diversified economy of professional and business service jobs. Body I. First, the city is mainly based on government and everything from museums to mansion brings millions of tourists each year. A. It’s a home to many national monuments and museums, which are primarily situated on or around the National Mall. B. There are 19 museums and 17 galleries that are located in Washington D. C. C. The city hosts 176 foreign embassies as well as the headquarters of many international organizations, trade unions, non-profit organizations, lobbying groups, and professional associations. D. There are over 100 million tourists each year. 30% of traveling tourist comes from all overseas. II. Secondly, Washington has a growing, diversified economy of professional and business service jobs. A. The gross state product of the District in 2010 was $103. 3 billion, which would rank it No. 34 compared to the 50 U. S. states B. 2012, the federal government accounted for about 29% of the jobs in Washington, D. C. C. In 2008, the foreign diplomatic corps in Washington employed about 10,000 people and contributed an estimated $400 million annually to the local. D. According, to my last visit in Washington D. C. I visited a police department where most people live in Maryland or Virginia in work in Washington D. C. Conclusion I. Today, I will persuade my audience about Washington D. C. also I will provide the history about it. A. The city is mainly based on government and everything from museums to mansion brings millions of tourists each year. B. Washington has a growing, diversified economy of professional and business service jobs. II. It is easy to get around in Washington D. C. , the people there are very friendly. All the building in Washington D. C. are the oldest building in the world, it is consider a federal place, that is full with historic things, with so much to do. How to cite Willie Lynch Letter, Papers

MacDonalds Market Analysis

Introduction McDonald’s is one of the largest food stores and it serves more than 58 million customers every day. The company was founded in 1940 by Richard and Maurice, McDonald brothers. The company expanded its operations by opening of new restaurants in different countries including Costa Rica, Canada, Japan, Panama, Germany, France, EI Salvador and Sweden. The first store was opened in 1974 in Woolwich, London.Advertising We will write a custom report sample on MacDonald’s Market Analysis specifically for you for only $16.05 $11/page Learn More By then, the company had established 31, 000 restaurants in 119 countries across the world. The company has provided employment to more than 1.5 million people. Previously, the company operated specifically on traditional foodstuff such as burgers, soda and fries; however, there has been an advancement to include healthier foodstuff such as wraps and hamburger in their menu (McDonald’s 20 10). The company has also ventured into a new environmental policy that states that â€Å"we believe that being the world’s best family restaurant involves protecting the environment at the local and global level. We strive to ensure that our operations today do not have a negative impact on the lives of future generations† (Brown 1999, p. 56). Other products that the company has introduced recently include eggs and free-range chickens, in addition to local sourcing of produce from different countries that the company has based its operations (McDonald’s 2010). Review and analysis of the strategic analysis Following many decades of operations, the company is invigorating its products and using several initiatives to push its innovation ahead. MacDonald’s Company, which operates more than 30000 restaurants, serves approximately 50 million customers each day. Its success has been attributable to its decades of expansion, profits and sales growth. For the fi rst time, the company recorded a losing quarter in 2002. Following demands to get back McDonald on track, fresh strategies had to be devised. By use of its own 5Ps, MacDonald’s is refining and developing fresh policies to offer a variety of products, build value, and come up with modernized and contemporary stores. This would result to delivery and balancing of value pricing with more valuable items and using innovative and bold promotions to market its products. Implementation of most of the company’s policies involves customer surveys and ranking of restaurants so as to achieve the company objectives.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More New menu products are some of the unique strategies that are likely to ensure customer satisfaction. Additionally, restaurant operation time can has been increased, in addition to acceptance of debit cards and credit cards as mod es of payment. The company also collects important data from the suppliers and franchisees, which can help in product development. Smarter and cleaner restaurants are benchmarked from other renowned retailers. There has been a remarkable reduction in the trouble experienced during the beginning of the millennium. The company has registered growth especially in terms revenue, and the core business will remain the focus. A 7 years ownership rights in Chipotle Mexican Grill is an example of the commitment to expand its operations or focus on its McDonald brand whose key aim is to attract more customers. Another key market strategy which is very critical is leveraging of the menu improvement. Enhanced local coverage and ensuring the best experience of the customers is a central focus in Europe. Africa and Middle East markets have concentrated their efforts on building sales by extending the working hours. The top management is betting on the core brand and hopes that fruits will be born e. McDonald’s mission statement McDonald’s vision is to become a world leader in quick service restaurant services. Being a leader in this case means providing excellent quality, service, value, and cleanliness such that every customer in every restaurant is satisfied. In addition, McDonald’s has a brand mission, which states that they want to be their customers preferred place and eating manner. The company’s worldwide activities are aligned along the global strategy referred to as Plan-to-Win, focusing on five distinctive customer experience which includes products, people, place and promotion. The company is particularly committed to enhancing its customer experience, which is evident in the chairman’s message to the shareholders, when he states that: As always, running better restaurants is our number one priority. We will improve operations excellence around the world through new technology, better training, and service enhancements that will make it easier for our managers and crew to quickly and accurately serve the customer (Brown 1999, p. 23). Positioning strategy Product positioning enables the customer to identify with the unique nature of the products. The customer uses particular attributes to define the product relative to the competitors’ products. For example, a particular brand can be positioned as healthy, all-purpose. The customers should be provided with a lot of information regarding the product so they can identify with its unique characteristics.Advertising We will write a custom report sample on MacDonald’s Market Analysis specifically for you for only $16.05 $11/page Learn More Although the consumers can position the products in their minds without the help of the marketers, the marketers may not wish to leave the position of their products to chance. Instead, they find it important to plan the positions of their products in a manner that will yield the best possible outcome. MacDonald’s takes the position of an affordable place to eat without negating the quality of foodstuff, hygiene and service. The peaceful surroundings and calm back ground music signifies the comfort that the company stands for in slogans such as â€Å"you deserve a break today†¦.feed your inner child† (Brown 1999, p. 25). MacDonald’s has maintained a cordial relationship with its customers. It is this kind of pledge on quality food and service in a hygienic, clean and calming environment that enhances positive customer relationships (McDonald’s 2010). SWOT analysis Strengths McDonald’s has successfully been doing business since 1955, with a couple of its top corporate employees garnering vast experience in this field. The company is very popular among the media polls, and it is ranked very high The company is focused on community and social responsibility activities hence its popularity. Weaknesses The company’s m arket testing of pizza generated insignificant results, hence placing them at a disadvantaged position in the midst of the fast food pizza chains. Training of new employees consumes a lot of money for the company. Capitalization of organic food trends is yet to be achieved. Opportunities Hamburger which is believed to lead to good health is provided by the company hence a potential for attracting new customer who are health conscious. The surroundings of the eating place are industrial and Formica and it is probable to provide fashionable and classy environment such as the one in the New York City on Broadway. This attracts more customers who are fashionable and of high class. The company can offer discretionary allergen free foodstuffs. Threats There are yardstick for making grave from cradle kind of marketing. Children who are merely one year can be entertained in the restaurants for special meals, playgrounds, toys and movies tie-ins. Children enter into adult hood while feed ing on the company’s products. As such, the company is criticized by parent advocate groups for marketing its products on small children which is perceived as somewhat unethical. Any form of contamination of the foodstuff, particularly e-coli, can lead to a very bad publicity. The company is under threat from its competitors such as Taco Bell, Burger King, KFC, and Wendy’s together with other mid-range restaurants. How McDonald’s spend its time and money? The company spends its time and resource purchasing inputs, and providing outputs to its customers. This includes but not limited to the following activities: preparing foods stuff for the customers offering its services to its customers marketing its products and bloods name engaging in social corporate roles such as environment conservation paying salaries on its employees conducting research and development activities with the intention of innovating new products and improving the existing ones Have the a ctivities of the past year aligned with the company’s vision or mission? The activities of the past one year were determined to maintaining the progress and efforts of the company’s brand across the world. Although the environment of doing business was full of challenges, the chairman claimed that the company pushed its way ahead. There was particular focus on acquiring customer insights, strategy alignment, and buttressing of the pillars of business, from the company’s value and convenience and its value to its menu. All these activities were in tandem with the company’s mission and vision (Kotler, Jain Maesincee 2002). Formulate two (2) x short and two (2) x long term objectives for McDonalds to assist them to continue to do business in this ‘new environment’. Short-term objectivesAdvertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More McDonald’s aim’s at offering efficient and quick products which are suitable for customer’s health McDonald’s struggles to create awareness of nutritious menu products. For instance, McDonald’s aims at popularizing foodstuffs which contains fruit and vegetables, as well as daily options suitable for children. Their meals are prepared in a manner to avoid customer dissatisfaction. Long-term objectives The company will undertake innovations to come up with new technology, invest in better training and focus on improving service delivery, all with the aim serving customers satisfactorily and to improve the health status of the menu items. The company will center on the appropriate priorities to maintain relevance of its brand and meet the upcoming needs of the customers. Key Performance Indicators Short-term KPI: comparable guest count Long-term KPI: comparable sales The reasons why these objectives are legal and ethical These objectives are cente red on ensuring good health for the customers. Some entail improvement in the company’s operations so as to ensure that the menu items that are sold by MacDonald’s promote the health status of its customers, an act which is very ethical. Besides that, some objectives may be primarily for improving the brand of the company or products through advertisement. Ideally, such kind of advertisement does not fall under any category of advertisements which are evidently illegal, such as advertisement of harmful drugs. Furthermore, it can be argued that such an activity is ethical because it educates people on good feeding styles. For example, McDonald’s promotes their foods as nutritious, yet there is no clear evidence that it is unhealthy (Kotler, Jain Maesincee 2002). Resources and financial capability to achieve these objectives McDonald’s has successfully been doing business since 1955, with a couple of its top corporate employees garnering vast experience in this field and hence available to steer the company towards achievements of its objectives. The company’s cash flows are health as evident from the annual reports, and hence able to adequately finance its expenditure so as to achieve these objectives. In the past, the company has managed to achieve its objectives by application of ‘Plan to Win’ framework, which allows execution of activities that surrounds five components including people, place, products, and promotion. This plan has been coupled with its financial strength and discipline to enhance customer experience (McDonald’s 2010). Risk assessment To manage its risk which mainly results from health campaigns that target on its fast food, McDonald’s has introduced healthy hamburger which is widely acceptable in the current health-conscious society. The company can capitalize on this product to sell its self (through brand promotion) as one that promotes better and healthy eating habits. By do ing so, the company’s brand will become more popular among the target group. Basically, such a promotion is both legal and ethical because, as discussed earlier, it does not lead to the kind of promotions that can be categorized as either unethical or illegal. After all, the intention is to promote the health status of the society which is absolutely positive. Nonetheless, the health status of hamburger is not known to many people, or despite its healthy nature, it is not acceptable in some societies. In the event that the product is not acceptable in some societies, the company may want to undertake educative campaigns to promote it. References Brown, E 1999, Food Distributors, Forbes, New York. Kotler, P, Jain, D Maesincee, S 2002, Marketing moves: a new approach to profits, growth, and renewal, McGraw-Hill Education, New York. McDonald’s 2010, Annual reports (2010) Web. Web. This report on MacDonald’s Market Analysis was written and submitted by user Deac0nFr0st to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

A Few Obvious Grad School Essay Mistakes To Avoid

A Few Obvious Grad School Essay Mistakes To Avoid A Few Obvious Grad School Essay Mistakes To Avoid Failing To Answer The Essay Question This is perhaps one of the most common mistakes that students will make when they are composing an essay. The point of an essay is to address and expound upon a certain proposition. The mistake that students will often make is to generalize the proposition and prattle on about the general thoughts that they have. This is a problem because essay questions are very specific and nuanced. Professors notice that sort of thing. They are trained and can deduce if the essay questions have been answered. So, when you are preparing to rough draft of your essay, ensure that you are being very specific and respond to the question that the essay is posing. Proofreading After you have spent all night writing an essay, you have finally finished and all you want to do is go to bed. It is time to shut your brain down and get ready for the next day. But despite the effort that you have put into the essay, you could still receive some negative feedback because there are a few glaring errors. Of course, these are errors that you would have noticed had you read through the essay. This is why the process of proofreading is so important. You will catch the mistakes that you made before you submit it. Further, if you have somebody else to proofread it for you, then they can give general feedback about the essay so that you can edit it. Do Not Procrastinate If you have a week before the essay is due, you might tell yourself that you will spend the last few days working on it. If you have two days, you will say that you will spend tomorrow working on it. If you have one day, you will tell yourself that you will stay up all night working on it. When night comes, you will wish that you did not procrastinate so that you could sleep. If you procrastinate composing your essay, it will be of much lower quality than it would have been if you had taken the time to think about it. Rushing through the essay will leave room for a lot of errors and could result in your missing the central premise of the essay question. Fluff If you are trying to reach the word count without worrying about the quality of the content, then you are likely to add fluff to your essay. This will manifest in different ways, including long and drawn out quotes from outside sources. Quotes generally should be paraphrases and should only be supplementary. Second, repetition is another maneuver that students will take in an effort to fill the word count. Anybody who is trained to grade essay papers will see through these tactics. If you want to write a high-quality paper, you will have to sit back and think about the topic at hand so as to provide legitimate insight. If you struggle with writing essays, perhaps you should consider contacting for actionable solutions to your writing problems. They will provide a hand when you are overwhelmed.

Interpreting Experiments Questions in ACT Science

Interpreting Experiments Questions in ACT Science SAT / ACT Prep Online Guides and Tips Like most ACT Science questions, Interpreting Experiments don’t require you to understand the hard science behind the experiments. Instead, these Interpreting Experiments questions will give one interpretation of part of the passage and ask you whether that interpretation is true or not, using the data from the experiment. These questions have a predictable pattern to the question and answers, which you can use to your advantage. In this article, I'll cover the general format of Interpreting Experiments Questions, solve several ACT Science practice questions, and provide ACT Science tips to answer these questions. Format of Interpreting Experiments Questions These types of questions are usually stated in a variety of ways such as: Is the statement "_______" consistent with Figure 1? A researcher hypothesized that ________. Do the results of study 2 support this hypothesis? However, answer choices will typically appear in the same format: Yes, because of statement A. Yes, because of statement B. No, because of statement A. No, because of statement B. Most students who miss these kinds of questions jump the gun by deciding quickly on Yes or No before really looking at the data. As I mentioned earlier, answering these questions requires interpreting the data presented in figures and text and deciding whether the data support or contradict the hypothesis. Note: not all questions have answer choices where statements A and B are opposites. In some more difficult Interpreting Science questions, the answer choices may read: Yes, because of statement A. Yes, because of statement B. No, because of statement C. No, because of statement D. This is slightly more difficult since you can't rule out answers as easily, but you can solve it with the same strategy- consider whether each statement is true or false. Then, consider whether the true statements support the hypothesis in the question or not. We will attack these higher level interpreting experiments question next: ACT Science Practice Questions Interpreting Experiments Question #1 Notice how the 4 answer choices each have three parts (they do not fit the standard format). The first part is a Yes or No, answering as to whether the experiments support the hypothesis. The second part is statement A ("as capacitance increased, the time required increased") or B ("as capacitance increased, the time required decreased"). The final part is whether statement A or B was proven by experiment 1 or 2. The 4 answer choices are created by pairing a Yes or No with either statement A or B plus Experiment 1 or 2. The ACT is counting on you to get confused in your thinking. You might get excited and pick, Yes, but get the second half of the answer wrong. We'll avoid this mistake by breaking down the question into three parts. First, we're going to figure out whether statement A or B is true. Notice how in this case statement A and B are opposites. A states that time increased, but B states that time decreased. A and B can't both be true at the same time! So our first step is to use the data to figure out whether option A or B is true. Let's check out the corresponding figures: Table 1 corresponds to Experiment 1 and Table 2 corresponds to Experiment 2: Well, according to Table 2, as capacitance increases, time required to reach a certain voltage across the capacitor increases, so we can eliminate answer choices C and D. By eliminating C and D, we have also eliminated the normal next step in this problem, which is deciding yes or no. We are only left with yes, so the answer must be yes. Which makes sense since the hypothesis sets up a new experiment the same way and finds as capacitance increase time increases, so, yes, it is supported by the experiments since it had the exact same finding. Now, the only difference between the two remaining answer choices A and B is whether the statement came from experiment 1 or 2. Since the data came from Table 2 and Table 2 represented the data from Experiment 2, B is the answer. By taking this approach, we avoid the most common careless mistake of jumping to pick yes or no without making sure the explanation matches. Interpreting Experiments Question #2 Now, that we’ve tried a more formulaic interpreting experiments question, let’s try one where the answer choice all have different explanations: Note: This matches that second type of question we discussed above: Yes, because of statement A. Yes, because of statement B. No, because of statement C. No, because of statement D. The first part of the question is a Yes or No answering whether the data support her claim. Second, is whether statement F, G, H, or J support or do not support her claim. Now, we're going to figure out whether statement F, G, H, or J is true. So, our first step is to use the data in Figure 3 and 4 to figure out whether option F, G, H, or J is true. Let's check out the corresponding figures: To solve this problem, let’s look at each statement F, G, H, and J individually. F- the acceleration factor is dependent on enzyme concentration, but not on substrate concentration. Looking at figure 4 and at the line for Enzyme B (since the hypothesis claim refers to Enzyme B), we see that as enzyme concentration increases so does acceleration factor, until it sort of even outs or increases more slowly. Figure 3 looks similar; looking at the line for Enzyme B (since the hypothesis claim refers to Enzyme B), we see that as substrate concentration increases so does acceleration factor until it sort of even outs or increases more slowly. So the acceleration factor for Enzyme B is dependent on both enzyme and substrate concentration. We know F is definitely not the answer. G- the acceleration factor is not dependent on either enzyme or substrate concentration. We know this is false from our last finding. H- the acceleration factor is dependent on enzyme concentration, but not on substrate concentration. Also, false according to our initial finding. J- the acceleration factor is dependent on both enzyme and substrate concentration. This matches our finding, so it is the answer! Let’s review the steps to make sure you have this process down: Summary of ACT Science Tips for Interpreting Experiments Questions To solve Interpreting Experiments questions, we need to: Break down the answer choices into Yes/No + Statement A/B(C/D). Decide whether Statement A or B (or C or D) is true. If possible, rule out 2 answer choices. For the statement that is true, decide whether the hypothesis in the question is true or false. Pick the only remaining answer! What’s Next? I hope you feel ready to interpret any experiment! Check out the other types of questions on the ACT Science section such as factual questions, interpreting trends questions, and experimental design and hypothetical change questions. Looking for overall ACT Science review? Read our complete guide to the section. Taking the ACT really soon? Check out our guide to cramming. Like this article? Want to improve your ACT score by 4 points? Check out our best-in-class online ACT prep program. We guarantee your money back if you don't improve your ACT score by 4 points or more. Our program is entirely online, and it customizes what you study to your strengths and weaknesses. If you liked this Science lesson, you'll love our program. Along with more detailed lessons, you'll get thousands of practice problems organized by individual skills so you learn most effectively. We'll also give you a step-by-step program to follow so you'll never be confused about what to study next. Check out our 5-day free trial:

On the writers choose Research Paper Example | Topics and Well Written Essays - 1250 words

On the writers choose - Research Paper Example It would be important to consider some of the specific examples from the text as an illustration of the power of the media to shape public agenda and spread information that is essentially compromised and subject to the interests of some forces. In this novel, the tributes are brought in the media with the intention of creating some false kinds of impression regarding their lives and talents. The audience is treated to some superficial images and characters that have been blown out of normal proportion and beyond objective truth for achieving some patterns of thought from the audience. Katniss and Peeta are made to give some highlights about their unique abilities and shed light on certain issues that relate to their personal lives (Collins 21). In this manner, the media actively promotes the ideals of sensationalism and deliberate falsification of information for the sake of entertaining the audience. The unethical control and management of people’s minds is one of the strategies that the media uses to achieve its objectives. Rather than capturing the natural sequence of things, the media engages in calculated moves that are pointed towards a predetermined direction. In essence, it might be important to consider the fact that some of the issues that attend to the role of the media in controlling the society relate to its ability to privilege certain issues above others. The media sets the agenda for the society by assigning some issues a higher level of significance as compared to others. The author captures the media as particularly subjective. She also brings out the media as serving the interests of the powerful and dominant forces in the society. As such, the fate of Katniss and Peeta is reduced to the whims of the powerful individuals who seek to control the manner in which the two tributes will end up in the war. The